A Wellness Company

John Mackey’s keynote address and his fireside chat with Marijuana Business Daily CEO Chris Walsh as well as other MJBizCon 2020 content is available on demand.

For the CBD industry to have staying power, products need to be dosed effectively or consumers will become cynical about the much-hyped commodity, said John Mackey, the co-founder and CEO of Whole Foods Market. Mackey, the keynote speaker for all-digital MJBizCon 2020, made the remarks Wednesday to launch the event during an interview with MJBizDaily CEO Chris Walsh. Mackey said CBD is “the in, hot product” but it needs to be dosed appropriately for people to feel its effects. He said potency levels “can vary tremendously” based on his own experience. “I’ve been using CBD myself for many years, mostly as a topical,” Mackey said. “I find it helps relax muscles, and it’s great in massages, so salves and things like that. I love CBD. And taking it orally for relaxation is also something I’ve done as well.” Whole Foods began stocking CBD products during the past two years. Mackey said the company wanted to enter the CBD market earlier but feared a federal crackdown from the U.S. Food and Drug Administration. “We were worried that if the FDA wanted to clamp down on it, they would pick a visible target to punish,” he said. “And we didn’t want to be that target.” The 2018 U.S. Farm Bill legalized hemp and its derivatives but the Food and Drug Administration has not enacted any regulations over the sale of CBD products. “We didn’t want to be first mover in this,” Mackey said. “And so we saw our competitors doing it, and we had the stores screaming to sell it. We actually finally wanted to get the OK from Amazon. We didn’t want to create negative publicity for the parent company now.” Mackey’s comments about inconsistent and insufficient dosing levels in CBD have been proven true in several studies, mostly notably the FDA this year. In a July report, the FDA said CBD-infused products it tested were often mislabeled or contained less CBD than advertised. “So that’ll be a quality issue that somehow or another the industry will probably have to work on,” Mackey said. “This happened in the supplement industry – there’s been a lot of studies that show some of the vitamin manufacturers don’t put in what they claim to be putting in, right? It’s cheaper if you cut back a little bit less than what you’re supposed to do.” Mackey predicted that over the next 10 to 15 years, many businesses will fail but “there’ll be lots of winners” as well – and he added that it’s not too late to get in the CBD game. “The biggest winners will be those who create special products that create value for people that they are able to scale and get their brands out there,” he said.
  • Whole Foods CEO: CBD product dosing needs improvement or consumers will walk

    John Mackey’s keynote address and his fireside chat with Marijuana Business Daily CEO Chris Walsh as well as other MJBizCon 2020 content is available on demand.

    For the CBD industry to have staying power, products need to be dosed effectively or consumers will become cynical about the much-hyped commodity, said John Mackey, the co-founder and CEO of Whole Foods Market. (more…)

  • Mitch McConnell Wants Americans To Wear Hemp Face Masks To Prevent Coronavirus Spread

    Senate Majority Leader Mitch McConnell (R-KY) is urging Americans to wear face masks to prevent the spread of coronavirus—and he wants those coverings to be made of hemp.

    During an event at the Kentucky-based hemp company Ecofibre on Monday, McConnell talked about the challenges the burgeoning market for the newly legal crop has faced, especially amid the pandemic, but he said it represents a viable commodity that is bolstering the economy. (more…)

  • FDA Notifies Public About Recall Of CBD Product That Tested High For Lead

    The Food and Drug Administration (FDA) is publicizing a voluntary recall of a CBD product, notifying consumers about potentially high levels of lead in a batch of tinctures that were tested by the Florida Department of Agriculture and Consumer Services.

    The federal agency reported on Friday that Summitt Labs, which produces a wide range of hemp-derived cannabidiol products, voluntarily pulled a batch of its Kore Organic watermelon tincture after the state agriculture department conducted a test on a random sample and found high levels of lead, which when ingested can cause various symptoms such as pain, nausea and kidney damage. (more…)

  • Dog CBD Treatment

    Study Finds Arthritic Dogs Benefit from CBD Treatment

    A recent study published in the journal Pain found that CBD treatment for dogs with osteoarthritis was beneficial in 9 out of 10 cases.

    A recent study by researchers at Baylor College of Medicine in collaboration with Medterra CBD found nine out of 10 dogs with osteoarthritis benefitted from CBD treatment. The study, published in the journal Pain, found the cannabinoid treatment reduced production in both inflammatory molecules and immune cells linked to arthritis, suggesting the study could support future scientific evaluation of CBD for human arthritis. (more…)

  • CBD, Hemp, legal

    The CBD Industry Is Here To Stay

    The CBD Industry Is Here To Stay

    Hemp legalization has solidified that products containing cannabidiol (CBD) aren’t going away. Last February, Stephen Hahn, Commissioner of the Food and Drug Administration (FDA), acknowledged that it was “a fool’s game” to attempt to pull hemp-derived CBD products off the market.

    (more…)

  • CBD Nation

    ‘Facts Can Save Lives:’ 10 Powerful Takeaways From New Documentary ‘CBD Nation’

    Have you watched the new documentary CBD Nation?

    Only in recent years has CBD made its way into mainstream vernacular and consequently, cannabidiol has never fully been told on-screen. Buzzword status was reached roughly in 2018—the same the year National CBD Day (August 8) was recognized by the registrar at National Day Calendar. The soon-to-be-released documentary, CBD Nation, is the first wide-release film dedicated to the cannabis plant compound’s deep roots.

    (more…)

  • Hemp acreage 2020 US

    2020 Outlook: Licensed US hemp acreage falls 9% from 2019, but grower numbers increase 27%

    U.S. farmers are planting less hemp than they did last year due to regulatory uncertainty, a surplus of hemp flower and biomass held over from 2019 and continuously falling wholesale prices.

    As of Thursday, licensed total hemp acreage to date has reached 465,787 acres for the 2020 production season, with 47 state departments of agriculture reporting numbers to Hemp Industry Daily.

    (more…)

  • CBD oil, lab testing, quality

    CBD Oil vs. Hemp Oil: What’s the Difference?

    CBD Oil vs. Hemp Oil: What’s the Difference?

    For many consumers, cannabis plays a significant role in the treatment of medical conditions and managing general well-being. As a result, certain products have seen a rapid increase in popularity in recent years.

    But while awareness of these products is at an all-time high, false or misleading information continues to cause confusion, and creates an unnecessary barrier for consumers who want to experiment with, or try different products. (more…)

  • Health and Wellness with Terpenes

    Recently while we were in Washington, D.C. engaging with stakeholders, we kept on being asked, “What are terpenes?”  The short answer: they are the main producer of scent from plants. The long answer: specific plants create certain smells that are unique to natural compounds. When a botanical such as lavender or sage is distilled and concentrated, you can create an individual terpene. Isolated terpenes have a wide range of natural primitive health and wellness benefits to help people live a better quality of life.

    (more…)

  • The Five Minute Hemp Newscast- Subscribe anywhere you get your podcasts

    Podcast: 5 Minute Hempcast

    This week we discuss Washington and Arizona legislature updates and new Hemp acreage numbers for 2018 are in!  Plus, Martha Stewart’s new interest in Hemp.

    (more…)

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